RedSeat

Monday Labs, reed.co.uk’s innovation hub, conceived an MVP idea: to develop the world’s most lightweight Applicant Tracking System (ATS) aimed at aiding small and medium-sized companies in candidate management. This system aimed to replace traditional spreadsheets and email inboxes with a simple drag-and-drop candidate tracking dashboard, inspired by tools like Trello.

I collaborated closely with the Product Owner (P.O.) and developers to bring this Minimum Loveable Product (MLP) desktop dashboard concept to life. We began with a 5-day design sprint, progressing from ideation to prototype testing.

Following validation, I designed the brand identity and created a prototype using Marvel. This allowed us to gather valuable feedback from internal users (reed clients) and refine the user journey as needed. Final designs were crafted in Sketch and shared via Zeplin. I also contributed to email designs for promotional purposes.

After an initial release to internal users, feedback was positive, highlighting the overall design experience and ease of use. In November 2018, following adjustments to the homepage, Redseat was officially launched to all users.