Climate Edge Brand Guidelines

Climate Edge is a startup in the agrotech industry. I joined them in January 2022, and following the completion of the rebranding project—where we established a new logotype, selected fonts, and defined color palettes—compiling comprehensive Brand Guidelines became a priority.

These guidelines serve not only to define how elements like the logotype, fonts, and colors should be used, but also as an introduction to Climate Edge as a company. They focus on telling the story, purpose, mission, vision, persona, and personality of our brand.

For more details, you can download Climate Edge's Brand Guidelines at the bottom of this page.